

Some quick bits.
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Some quick bits.
Our sponsors identified the major
red flags plaguing Eclipta.
If left unaddressed, Eclipta would fall further behind their competitors.
Starting the road to recovery.
After receiving this information, we got straight to work by forming a plan
and conducted research that would help our sponsors revitalize their brand.







Brand. New.
With our research findings, we followed through with the posting schedule for social media content
and replaced Eclipta's profile
photo on their platforms.
We unleashed our new design language through social media posts.
Our ad was uploaded
to herald the rebrand and relaunch
of Eclipta's eyelash serum.
After hearing our feedback, our sponsors decided to reduce the price of their eyelash serum and offered it in a new travel size.
Our next task would be redesigning and improving their eyelash serum pamphlet.

Refining the unboxing experience.
An all new product pamphlet would upgrade the overall unboxing
experience and deliver consistent visual branding for their customers.




Refining the unboxing experience.

Contribution champion.
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